The Future of SEO by Eli Schwartz

The Future of SEO by Eli Schwartz

Map user journeys to search queries and prompts

Chasing keywords without understanding user intent wastes resources and opportunities

Eli Schwartz's avatar
Eli Schwartz
Oct 16, 2025
∙ Paid

This week’s newsletter is sponsored by North Star Inbound and Semrush Enterprise & AI Optimization

User's avatar

Continue reading this post for free, courtesy of Eli Schwartz.

Or purchase a paid subscription.
© 2026 Eli Schwartz · Privacy ∙ Terms ∙ Collection notice
Start your SubstackGet the app
Substack is the home for great culture