You can't buy SEO visibility

Too many think this is how SEO works and they are wrong

Most people that use the Internet don’t know how SEO works. (I have not done a formal survey, but I assume that it is true for at least 51% of the population if not in the high 80s). Too often when I share with someone that my profession is helping companies to create acquisition channels out of organic search, they respond “isn’t that when you fill a p…